CV
A lifetime of creativity
Throughout my journey in product and graphic design, as well as marketing, I've had the privilege of diving into a variety of creative ventures. From print and digital analytics to web and social media projects, I've explored it all. My portfolio boasts collaborations with clients across diverse industries, ranging from real estate and retail to agriculture and politics, touching both local enterprises and international companies.
For more information about my experience and portfolio, or how we can collaborate on an upcoming project, feel free to reach out!
Senior graphic designer
My twenty years of graphic design experience includes prepress/print process, layout & design of booklets, brochures, large hard/soft cover books, stationery, folders, rack cards, mass mailers, signage, magazine/newspaper layouts and advertisements, catalog designs (inc. mail merge), sale bills/ postcards, marketing tools, tradeshow displays, logo design, brand planning, digital ads, web and product design, email blasts, social media posts/campaigns, and PowerPoint presentations.
Product designer
As a product designer, my role is to bring ideas to life by transforming concepts into tangible, user-centric solutions. I've collaborated with cross-functional teams, including engineers, marketers, and stakeholders, to understand user needs and translate them into intuitive and visually appealing designs.
From conducting research and ideation to prototyping and iteration, I ensure that every step of the design process aligns with the overall project goals. With a keen eye for detail and a deep understanding of user behavior, I strive to create seamless experiences that not only solve problems but also delight and engage end users.
By staying informed about the latest industry trends and technologies, I continuously push the boundaries of innovation and deliver exceptional products that leave a lasting impact.
Brand leader
As a Brand Leader for a multi-state auction company, I facilitated the creation of the company brand guide. This included, coordinating design standards for all locations, leading off-site graphic design teams, and working side-by-side with the Marketing Director and President on all corporate campaign designs and overall strategies. I also worked directly with advertising coordinators to make calculated print and digital marketing decisions.
I worked directly with the development team to enhance users' experience through effective design on the website, bid platform, and mobile app.
I monitored social media platforms, was instrumental in brainstorming new ways to engage potential customers and clients, engaged with tv personality/social media experts to create unique story ideas, and monitored the Google Analytics account.
Graphic arts director,
including prepress and layout
I’ve worked at and continue to work with several printing companies on a regular basis. I understand the need for proper and accurate prepress files and am knowledgeable about bindery, as well as 4-color and Pantone print options. With this background, my clients can be assured that they will always receive accurate print-ready files.